Just as the title implies, it's the message, not the messenger. One sure way to set yourself up for failure is to focus on the me, me, me, remember you are there to impart useful information to your audience, that will help them solve a particular problem. By targeting your audience, and knowing what their interests are, you have tailored your speech, to speak to their interests and concerns not yours. One can teach some of the finer points of public speaking, but the speaker must have an inward desire to say something, to express something of value. Then with all the might and passion you can muster, get up and do it. You might have heard me tell the story from Claude M. Bristol's book, "The Magic of Believing" about the great Magician Howard Thurston, who loved to entertain his audience through magic. Before going out on the stage he would always remind himself, that is was about the audience, and not him. He would say to himself prior to getting on stage, "I love my audience, and I'm going to give them the best, that's in me. The audience responded and he made $2 million dollars, in yesterdays money. No one is really wealthy, until his desires include, the concern for others.
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